Everyday we plan and think about making some money by doing something online. We write blogs, try to sale advertisement space through BSA, write paid review, go for AdSense, Chitika and do 100s of things. Sometimes when we run out of ideas, we even don’t hesitate to create copy-paste post or write useless review of electronics gadgets.
But the things only few of us do, is to think creatively and do something different rather than following the path where millions of people are already there. And whoever thinks creative, ultimately wins in this race.
Have you ever heard of The Million Dollar Homepage? This was one of the most famous idea of making money online and one of the smartest in the pool.
The Million Dollar Homepage
In the year 2005, Alex Tew a student from England, designed this website. The idea was simple but an innovative one of that era of dot-com.
He simply tried to sell pixels of his website home page for advertisement. Home page was divided into 1000 x 1000 (=1million) pixel and Alex was selling 1 px for $1.
As 1 pixel was practically of no use for advertisement, he further arranged those 1million pixel into 100 x 100 boxes (vertical and horizontal). Now 1 box (10×10=100px) was available for sale at the price of 100 US Dollar.
(This is how MillionDollarHomePage looks like today.)
The idea was to raise 1 million US Dollar by selling 1million pixel on www.milliondollarhomepage.com, so that Alex Tew could pay his university fees for 3 years.
Was Alex able to sell all of those 1 million pixel?
Certainly yes! In fact last 1000 pixel were sold at ebay auction and total money raised by selling those 1 million pixel were 1,037,100 US Dollar. It was in fact a new dimension touched by Alex by selling those 1 m pixels.
Now the most important question is why people bought those pixels from Alex? If I launch similar website today and try to sell pixel, I am sure that I will have to struggle even to sale some of them. How Alex managed to sell 1 million pixel?
Answer is simple but tricky. He didn’t beg people to buy those pixels. In fact he offered his buyers to “Own a piece of internet history!”. This was the punch line of The Million Dollar Homepage.
Launched on August 2005, Alex also promised his buyers that he will keep this advertisement website live for at least 5 years and will aim to keep it live forever. We can see that website has entered in its 7th year of age and still live.
Was this promise enough for his buyers to spends thousands of dollars to grab those pixels? No… there was one more thing which I haven’t mentioned yet. Innovative and creative idea! It was first of its kind which was combined with professional commitment of maintaining this website for 5 years. And that did the trick!
TheMillionDollarHomepage was successfully able to raise more than a million dollar by just selling pixels! Rest is a history.
After Alex did this, 100s of such websites popped up and everyone was then trying to sell pixels. Some of them was able to sell some pixels and some were not even able to recover domain/hosting cost. They were running again in the race with 1000s of people with an old idea.
Do you also have some brilliant idea like Alex Tew? Or have you tried something very innovative sometimes in your professional life? Let us know about your experience.
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